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Culture Shock: Culture’s Impact on Social Marketing and Business

Guest post by Ekaterina Walter, a social media strategist at Intel. She was recently elected to serve on the Board of Directors of Word of Mouth Marketing Association (WOMMA). Follow her on Twitter...

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We are now a society of multi-taskers and multi-screeners

We are a nation of multi-taskers. As you read this, you’re either doing something else, or this is the “something else” you’re doing while your work on other projects or relax in front of another...

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Social Media is a Human Network: We Have the Power of Choice in What We...

The good thing about social media, is that it gave us a voice. The bad thing about it, is that it gave us a voice. The path to saving it, making it valuable to not only ourselves, but for society at...

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Lifescale and the Digital Transformation of Society and Business

Supporting his thesis that beyond the IT deployments across large organizations, it’s the “digital transformation of society that is really creating change,” Ross Quintana draws numerous examples from...

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